baby artichokes: Norwich Farm, bread: Orwasher's, yogurt: Argyle Cheese, butter: Hails Family Farm, honey: Stockin' Apiaries, fennel blossoms & polenta from ???
There's a new kind of grocery store on the horizon. It's a grocery store with food sourced from small, local farms at prices that are, if not cheap, at least more affordable than you would expect. Rob Smart in Vermont is working on his own version of this idea, which will include simple recipes and ideas for cooking the food he sells. Meanwhile here in New York we are months away from the opening of Basis Foods. Founder Bion Bartning gave us a little teaser in the form of a pop-up farmer's market Saturday as part of the New York Food & Wine Festival.
Argyle Cheese FarmerBartning took his idea for Basis Foods and partnered with Farm to Chef, a distributor connecting Washington County (NY) farms with NYC chefs. He expanded that program and is now bringing some of the same farms as well as several others to Basis Foods, expected to open by the end of the year on 14th Street.
Norwich Meadow FarmsWhat's different about Basis, besides that it sells locally-grown foods with full traceability, is that Basis is also the distributor. They order the food themselves and do not warehouse anything. What I like about this idea is that it opens another market opportunity for farms that are otherwise too small for other grocery stores. Many of the farms that will be featured at Basis also sell at farmer's markets, but now they can also sell to people who do most of their grocery shopping on weekdays after work (when farmer's markets are closed).
Check out the adorableness at the Beekman 1802 Blaak cheese stand.Rumors of investor challenges and lease troubles have been swirling around Basis Foods. I asked a few employees about this at the market Saturday and was given a vague reassurance that "things are coming along fine." Landlord difficulties are pretty common in New York, actually. But I think it goes to show what a tightrope act this new grocery store model is. If it succeeds we have a lot to gain--more Basis stores around the city and greater market opportunities for more small, local farms. Here's hoping it takes off!

More from New York Magazine about other new food stores offering traceability in NYC.
Mark Bittman's vision for online grocery shopping.